Discover the 2nd episode 2023 of our podcast "Les Voix du E-commerce" (in French) by Emma RECCO – General Manager Strategy and Development at IKEA France.
Banner with portrait of Emma Reco

In each episode, an expert will share his or her experience and best practices on one of these topics, which he or she is mentoring at Paris Retail Week.

  • What is the brand model, which has today 36 points of sales?
  • How did IKEA France build its omnichannel strategy centered on the web?
  • Is the CSR dimension important in the development of its omnichannel logistics?
  • What are the next development strategies for IKEA France ?

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